Wednesday, January 19, 2011

Springboard a new you

During these rough economic times, one can wonder what it takes to build a personal brand.  A person should choose to answer the question instead:  How do I springboard a new me?  People should focus on who they are and utilize their gifts rather than worry just about their business "brand".  As a person who dislikes vague statements, I will endeavor to explain how to achieve a new springboard.  I submit that every person on earth is an accumulation of every experience and person who has touched their life.  Therefore, the first step in building your springboard is expanding your experiences and who you know.  Begin by taking an old friend to lunch or attending a bookstore discussion on a topic you enjoy.  Ask them who they think you are and what gifts you may have that are underutilized.  They will illuminate more possibilities.  Write these ideas on note cards.  They will begin to fit together as if they are a puzzle.  Have a goal everyday to either meet one new person, or one new experience.  It is in the numbers that the springboard will vault you up to developing a new me.  The business brand will naturally follow.

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